Video Masterclass Hero — Split Editorial Variant

What it does

• Split-screen layout — left side carries editorial copy, right side carries the video preview frame; balance shifts to stack on mobile
• Editorial copy column — confident headline, short subhead, and a soft CTA ('watch the lesson preview') that lowers commitment friction
• Video preview frame — a poster image with a clear play button reads as ready-to-watch without auto-playing
• Soft secondary CTA — beneath the primary CTA, a quiet link routes visitors to the curriculum view
• Quiet first impression — generous spacing, restrained typography, and muted colors set a premium, considered tone

Best use cases

• Course creators selling masterclasses — split hero previewing the teaching voice on a sales page
• Coaches with signature talks — hero pairing an editorial pitch with a talk preview
• Consultants with thought-leadership videos — hero pairing copy with a keynote or framework video
• Authors and speakers — split hero pairing a book pitch with a reading or talk preview
• Memberships with flagship content — hero previewing a member-only masterclass

What you can change with your DNA

When you run this through the remix skill, your CCOS DNA — brand, voice, audience — drives these decisions automatically:

• Colors — slots for the page background, the split-divider, video-frame border, and text colors for headline, subhead, and CTAs
• Fonts — two roles: an editorial display font for the headline and a clean body font for the subhead and CTA labels
• Copy — headline, subhead, primary CTA label, secondary CTA label, and a short pull-quote or instructor line
• Images — video poster image (one strong still from the preview), optional instructor photo or signature
• Behavior — tune split ratio (50-50, 60-40), poster image vs animated GIF, and click-behavior (open modal vs play inline)